LinkedIn posts have no formatting, so the bold lines you see in long posts are styled characters pasted in.
It works, and it is also the platform where styling carries the biggest hidden cost, which is worth understanding before you use it.
The cost nobody mentions
Recruiters search LinkedIn by keyword, and a styled word is not matched to its plain equivalent. A headline in bold characters can quietly remove you from the searches you want to appear in.
Accessibility is the second cost. Screen readers announce styled characters oddly or skip them, and a headline read out as a string of maths symbols is a poor first impression.
The headline holds 220 characters and the About section is much longer, so there is plenty of room to style a subheading and leave the substance plain.
Where it is safe to use
- Section headers inside a long post, where they break up the text and carry no search weight.
- A single emphasised phrase in a post body, used the way you would use bold in a document.
- Never the headline, the job titles, or the skills, since those are the fields recruiters actually search.
- Spacing styles are the safest of all here, because they change no characters and stay fully searchable.
Tip: A colleague put his job title in bold characters because his profile looked flat next to everyone else. He stopped appearing in recruiter searches for that exact title and had no idea for two months. Plain headline, styled subheadings in posts, and both problems were solved.
Related tools: Cool Text Generator , Unicode Fonts Generator and Fancy Bio Generator .
This page styles text you already have. If you are still working out the name itself, a nickname generator covers that side, and it is easier to pick the words first and style them once at the end.